See itbefore youwrap it.
DETAILFORGE is the all-in-one platform for wrap, PPF, ceramic coating, tint, and detailing shops. Your customer rotates a 3D preview of the build in the browser. Ember, the AI assistant, turns “wrap my hood gloss black” into a priced quote from your catalog and labor rates. From the quote, it runs the whole shop: jobs, scheduling, payments, and invoicing.
The front desk and the field, in one system.
This is the product, not a picture of it. Click through the workspace, drag a job across the calendar, and watch the rest of the day make room. It is the same set of jobs behind every screen, so nothing gets retyped.
Calendar. A lane for each tech, every stage of every job placed inside your hours. Move one and their later work makes room.Drag a stage onto another time or person.
- My Day, the job board and a calendar with a lane per tech
- Two-way texts and email, one thread per job
- Reports, timesheets and payroll exports
- Their jobs and stages in order, the customer's thread beside them
- Directions, call, text and On My Way from each stop
- Checklists, findings and walkaround photos
- The 3D preview and an instant quote, right in the browser
- Online booking with deposits
- A portal with their quotes, jobs and invoices
Run the shop out loud.
Ember is the assistant built into your workspace. Ask about your money, your schedule or your customers and it pulls up the calendar, the thread or the board right beside the answer. Tell it what to change and it sets the change up on a card first: nothing sends or moves until you say yes, or tap.
Your front desk, open all night.
Customers ask Ember what a wrap, PPF or tint costs on their car. It answers from your prices, shows them your colors, and renders their car before they ever call. Call it Ember, or give it your own name.
Every brand. Every finish.
The wrap, PPF, tint, and ceramic lines your shop carries, with the real swatches customers pick from. Add your own SKUs and brands anytime.
RaynoMadicoJohnson Window FilmsCeramic Pro KAVACAGeoshieldCeramic ProGtechniqIGL CoatingsOpti-CoatSystem XFeynlabUPPFHow it works.
Your shop builds quotes faster. On your own website, customers just say what they want and an AI concierge prices it, shows the swatches, and renders their actual car in the chat. Both sides run on your catalog and your pricing.
Pick the car. Year, paint, interior and wheels, straight from the vehicle library.
Describe the car. They tell the chat on your website what they drive and what they want.
Build your catalog once.
It runs everywhere.
Your services, pricing, coverage, and materials live in one place, set up by hand or by telling Ember. Every customer-facing surface reads from it.
Run your whole shop.
DetailForge isn't just online quoting. It runs the operation behind it, so you're not stitching together five different tools.
Booking & scheduling
Customers self-book real slots. Deposits, mobile or in-shop, a shop calendar, dispatch board, waitlist, and automatic reminders.
Jobs & work orders
A workspace per job: stages, checklists, before/after photos, inspections, waivers with e-signatures, and warranty tracking.
Messaging
Two-way SMS with every customer, tied to their job, not just blast campaigns. They text a question, you answer from the shop.
Team & payroll
Roles and permissions, manager-editable timesheets with an overtime policy, hourly and salary pay types, payroll exports for Gusto, ADP and QuickBooks Payroll, and commission and earnings tracked per job.
Reports & margin
Gross margin per job, labor cost against material cost, completed against deferred revenue, gift card liability, and how customers actually paid. The numbers a spreadsheet makes you rebuild every month.
Ember
The assistant for your side of the counter. Ask about the money, the schedule or a customer, or tell it to move a job, text someone or refund a deposit. Every change is a card you confirm.
Payments
Take cards online and in person, collect deposits and tips, refund, issue gift cards, and bill fleets. Built on Stripe, and it syncs customers, invoices and payments to QuickBooks.
Customers & marketing
A built-in CRM with segments, email and SMS campaigns, coupons, referrals, and a full vehicle garage per customer.
Materials & stock
Track material stock right on your catalog, reserve it against booked jobs, and get low-stock alerts before you run out.
Vs the way it's done today.
What customers actually experience when they ask for a wrap / PPF / ceramic quote at most shops today, and what changes when the quoting tool was built for the work.
Pricing
Every tier includes the 3D configurator and Ember, the AI assistant. Cancel any time.
Starter
For the owner-operator running the whole shop from a phone and a bay.
Billed monthly · cancel any time
- 3D configurator you drive: build the car with a customer at the counter and quote it on the spot
- Ember, the AI assistant that prices a build from your catalog in plain English
- Around 40 AI renders a month, or a few hundred assistant replies. It pauses rather than quietly billing you
- 150 voice minutes a month for Ember voice and the phone agent, transferred calls included
- 300 texts a month to your customers
- 1 shop, up to 3 users. For the owner-operator and a helper or two
- Jobs, work orders, and a shop calendar that syncs to Google, Apple, and Outlook
- Assign your techs to jobs and stages, with timesheets and overtime
- Branded quotes and invoices by text and email
- Card payments online and in person, deposits, tips, and refunds
- Customers, vehicles, and a full garage per customer
- Materials catalog with stock tracking and low-stock alerts
- Automated reminders
- Email support
Shop
For shops booking work online and running a crew. The tier most shops land on.
Billed monthly · cancel any time
- Everything in Starter, plus:
- 1 to 2 shops, and unlimited users. No per-seat charge, ever
- Online booking. Customers self-book real slots with deposits
- 250 voice minutes a month for Ember voice and the phone agent, transferred calls included
- 700 texts a month to your customers
- Put the configurator on YOUR website: customers build and price their own car, no counter needed
- Workflows: automate reminders, follow-ups, and chasing deposits
- Commission tracking and payroll exports
- Video and photo inspections
- QuickBooks sync for customers, invoices, and payments
- Margin reporting: labor against materials, per job
- Documents and e-signature waivers
- Dispatch board with route optimization for mobile work
- 5x the AI. Roughly 200 renders a month, or well over a thousand assistant replies. Turn on overage to keep working past it
Enterprise
For multi-location groups and shops running their own integrations.
Billed monthly · cancel any time
- Everything in Shop, plus:
- 10x the AI. Roughly 400 renders a month, or a few thousand assistant replies. Turn on overage to keep working past it
- Unlimited shops on one account
- 550 voice minutes a month for Ember voice and the phone agent, transferred calls included
- 1,500 texts a month to your customers
- API keys and signed webhooks
- Priority support
Common questions.
The things shop owners ask on the first call. Answered here so the call can be about fit, not basics.
What does onboarding look like?
One 60-90 minute call. We set your labor rates, walk through services and packages, and tune the finishes catalog using DETAILFORGE's curated base (3M, Avery, XPEL, and the major brands already loaded). You add anything specific you stock, we wire your branding, and your shop is quoting customers the same day.
Can I cancel any time?
Yes. Monthly billing, cancel any time from the in-app subscription tab. We hold your quotes, customers, and catalog while the account is active. If you decide to leave, reach out and we'll hand off a copy of your shop data before the account closes.
Can my customers use this on their phones?
Yes. The customer-facing surfaces (share links, your website embed) render on phones. Portrait and landscape both supported. Shop-side admin is desktop-first.
Do I need to know 3D software?
No. Ember, the AI assistant, takes plain English ("wrap my hood gloss black", "add window tint to the front two") and applies it to the 3D model. The shop-side admin only deals with prices, services, and finishes, the same fields you'd manage in any quoting tool.
How does pricing actually work?
Your labor rate × the hours each service takes, set once in your catalog. Packages can also carry their own fixed price. You can override any line. Ember prices customer-built quotes against the same engine; no manual re-quoting on your end.
What happens to my data if I leave?
Your authored content is yours. Services, prices, finishes, customers, and quote history. Reach out before you close the account and we'll hand off a copy. The 3D vehicle library itself is platform-owned and stays with the platform.
Do you integrate with my CRM / calendar / payments?
Yes for the core paths: shops get Stripe payments, signed webhooks, REST API keys, and a private calendar feed that can be subscribed to from Google, Apple, or Outlook. QuickBooks Online sync is one way and manual: connect your QuickBooks company in Settings > Integrations, then click Sync now whenever you want your books updated. Each sync sends invoices issued in the last 120 days, along with their customers and what has been paid on them. Nothing comes back from QuickBooks into DETAILFORGE. An invoice that was already sent is not updated if you change it later, but new payments on it are added on the next sync, and syncing again never creates duplicates. Square is coming soon. Zapier and custom CRM paths run through the API and webhooks today.
Get in touch
Questions about pricing, a demo, onboarding, or anything else? Send a note and we'll get back to you.